F1 Driver Lando Norris to Debut a Themed Helmet Based on His Esports Team at Singapore GP
Formula One driver during the 2024 Singapore Grand Prix, showcasing the esports brand he founded in 2020. Departing from his usual fluorescent green, the helmet features a “liquid carbon” design, teasing Quadrant’s rebrand slated for early 2025. This is not Norris’ first Quadrant-inspired helmet; in 2022, he wore a Halo-themed design at the same race. Norris’ latest move follows Visa Cash App RB’s Yuki Tsunoda, who wore a VALORANT-themed helmet at the Belgian Grand Prix, highlighting the growing intersection between F1 and esports.
EA and Maxis Shift Focus from Sims 5 to Expanding Sims 4 and New Spin-Offs
EA and Maxis have halted development of The Sims 5 to focus on expanding The Sims 4 and creating new spin-off titles. EA that The Sims 4 will remain the franchise’s main platform, with no sequel planned, as players prefer to continue their existing gameplay progress. Maxis is developing new Sims games that will explore different gameplay experiences rather than traditional numbered titles. Future expansions for The Sims 4 are in the works, including a multiplayer update, while Project Rene, a multiplayer game, and Sims Labs, a testing platform for new features, are also part of EA’s roadmap.
Australia Tightens Rules on Simulated Gambling in Video Games
Australia will enforce stricter regulations on video games containing “simulated gambling” starting September 22, 2024, potentially imposing automatic 18+ age ratings on titles with gambling content, even if it’s a minor feature, such as a casino mini-game in an RPG. target both games focused entirely on gambling and those incorporating elements like slot machines or roulette simulators. Additionally, games with randomised in-game purchases or virtual currency tied to these purchases will now be classified under the “M” rating. These changes are part of Australia’s broader efforts to regulate gambling mechanics in video games, including loot boxes.
EA Targets Growth, Margin Expansion Through 2027, Leans on AI and Sports
EA expects to “outpace market growth and drive margin expansion” through fiscal 2027, as outlined . The company is on track to meet its Q2 2024 net bookings target and emphasized AI’s role in boosting efficiency. EA highlighted its EA Sports brand, announcing a new football-focused app offering sports content, live data, and social interaction, set to launch in Spain later this year. Additionally, a “next-level” Battlefield experience is planned for 2025. CEO Andrew Wilson stressed the company’s commitment to expanding engagement and leveraging new technology to grow its business and reach new audiences.
