For its recently formed League of Legends team, Brazilian esports organisation Fluxo has announced a sponsorship agreement with LG Electronics.On the uniforms of Fluxo’s CBLOL League of Legends squad, its academy roster, and the trainee project, LG will advertise its monitor brand Ultragear.
Despite having sponsorship agreements with organisations like the bank Next and the delivery app iFood, Fluxo presented its League of Legends team in December 2022 wearing a plain uniform without any logos.
Due to the organization’s sponsorship policy, each game Fluxo competes in has a unique partner. One such sponsor is the betting service EstrelaBet, which only supports its Counter-Strike: Global Offensive (CS:GO) squad.
“Partnering with a highly esteemed brand like LG is a very important step for us and confirms our dedication to League of Legends teams,” said Jeferson Góes, one of Fluxo’s Directors.